EMU Blog

May 01 2017

Has a college degree lost its value?

by blogemu

Opportunities for real-world experience enhance the value of a business degree at Eastern Michigan University.

As much as you can point to increased income potential and enhanced employability, Miguel Castillo-Clark doesn’t even mention those when explaining what motivated him to enroll at EMU’s College of Business.


The 21-year-old transfer student from another public state university in Michigan talks about opportunity. Castillo-Clark is not only a marketing major at Eastern Michigan University, he’s a member of the American Marketing Association.


Through the AMA, he has participated in professional development workshops on sales and interviewing, learned from speakers who are on the cutting edge of the industry and been able to pick the brains of people from Google, iProspect and other hot firms with a big presence in southeast Michigan.


“Here at EMU, the faculty really push for their students to get involved on campus and off campus,” says Castillo-Clark, who’s working on campus in the dean’s office in the College of Business. “Here they focus on developing you professionally for after graduation.


“The professional development, and the opportunities to make real connections out in the professional world, is invaluable.”


Clark is adding value to his EMU business education by participating in the American Marketing Association.

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You can say that a college degree isn’t worth what it used to be, that there’s a lot of learning to be had in the School of Hard Knocks out working in the “real world.” But for Castillo-Clark and other EMU business students, pursuing a bachelor’s degree involves real-life experience and networking opportunities that give them a valuable head start on their careers.


In addition to a bachelor’s degree, many jobs require on-the-job experience – exactly what EMU business students get with a variety of work and internship opportunities in Ypsilanti, Ann Arbor and Detroit, which is only 40 miles away.


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EMU students learn business theory and concepts, and apply that knowledge on the job before they even graduate. That gives College of Business grads a leg up in the marketplace.


“Transferring to EMU gives you the big advantage of hands-on experience. You get a head start in that you get theory and all the application you get out there in the world of work. In terms of your ability to market yourself once you graduate, you’re in a whole other ballgame in terms of what this gives you.” –Sarah Otto, Director of Career Development & Outreach at Eastern Michigan University


Has a college degree lost its value?


Not at EMU. Apply now to start realizing your value.


Ready to apply…LET’S DO IT

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